At By Beth, we take a holistic approach to beauty. This means we’re interested in looking below the surface of topical products like serums and moisturisers to find out how to boost beauty at a cellular level for lasting, nourishing results. It turns out that oxidative stress is a big contributing factor when it comes to premature ageing – and one that we can thankfully defend ourselves against. Read on to find out how.
What is oxidative stress?
Oxidation is a normal and healthy part of the body’s natural function. It can help to defend against pathogens and reduce the risk of infection. Oxidative stress, however, happens when the amount of free radical activity in the body outweighs the amount of antioxidant activity in the body.
What are free radicals?
Free radicals are unstable molecules that can essentially latch onto healthy cells and cause damage to our DNA, tissues and proteins, contributing to signs of premature ageing (as well as diseases including kidney disease, high blood pressure and diabetes).
Where do free radicals come from?
They’re produced by the body naturally, but can also come from external and environmental factors including pollution, smog, radiation, exposure to cigarette smoke and some harsh chemicals (such as those found in pesticides). It’s also thought that lifestyle factors such as excessive alcohol consumption or having a diet high in sugar and fat can also produce free radicals.
How does oxidative stress link back to beauty?
As mentioned, oxidative stress can lead to signs of premature ageing. It does this by accelerating the body’s natural loss of collagen, which is responsible for keeping our skin plump, hydrated and glowing. A loss of collagen leads to wrinkles, fine lines, dehydration, dryness, uneven texture and a lack of skin density.
How can we protect ourselves against oxidative stress?
Along with consuming a balanced diet, avoiding smoking, reducing exposure to pollutants and chemicals, getting enough sleep and wearing sunscreen, incorporating a bovine collagen supplement into your daily beauty routine is clinically proven to fight free radicals. Edible bovine collagen not only increases the body’s collagen levels at a cellular level, it also provides an antioxidant super-hit, which metabolises free radicals and neutralises the effects of oxidative stress. To further boost the beautifying properties of bovine collagen, By Beth formulations also harness native botanicals. Superpowered plants characterised by their incredibly high antioxidant levels, native botanicals work in conjunction with bovine collagen to fight free radical damage and defend against oxidative stress.