Radiant, glowing skin is a hallmark of a youthful visage. Think plump, smooth skin that catches the light and bounces back when pressed. As we get older, our cells gradually weaken and the results of long term damage from environmental factors such as sun exposure and stress show up as fine lines, wrinkles, uneven texture and dehydration. Over time, the complexion becomes increasingly dull and lacklustre; that once-youthful glow fades to a distant memory. Thankfully,
the secret to regaining luminosity is simpler than you might think.

We recently conducted a survey of 100 respondents who took The Original (our 100% Australian bovine collagen formulation) daily over a period of 8 weeks. In just this short period of time, the participants experienced an array of visible improvements to their skin, nails and hair. Notably, 86% of customers saw an improvement in their skin, with nearly 50% citing increased luminosity. Let’s take a look at how bovine collagen gives that ineffable glow.

First, we must understand the role of collagen in skin health and appearance. An abundant protein found naturally in the body, collagen gives the skin strength, structure and elasticity. In essence, it’s what keeps us looking young. From our 20s onwards, our natural levels of collagen rapidly decline, leading to signs of ageing. By the time we reach 50, more than half of our natural reserves have been depleted. Incorporating edible bovine collagen into our daily beauty
routine boosts the body’s supply of collagen at a cellular level, both making up for lost collagen and promoting the synthesis of new collagen.

So how does this surge of collagen directly impact skin luminosity? It’s impossible to talk about glowing skin without talking about hydration. Edible bovine collagen is clinically proven to moisturise the skin from within. It does this by triggering the production of hyaluronic acid, another element found naturally within the skin that allows our cells to retain water content. When the skin is adequately hydrated, it is firmer, plumper and altogether brighter.

Numerous studies have also demonstrated how edible bovine collagen resurfaces the complexion by smoothing the skin and reducing the appearance of fine lines, wrinkles and uneven texture. This 2013 trial, for example, found that 57 women who took collagen daily over the course of 8 weeks experienced a significant, 20% reduction in eye wrinkles. Meanwhile, another 2014 study saw such incredible results that it goes so far as to suggest that edible collagen can improve wrinkles and facial lines as effectively as certain cosmetic procedures!

Finally, edible bovine collagen also enhances skin luminosity by increasing elasticity. This refers to the skin’s ability to stretch and bounce back, creating the perfect canvas for lit-from-within skin. In this 2018 study, 120 subjects consumed either a collagen supplement or placebo daily for 90 days. Those who took the supplement had a 40% increase in skin elasticity and positive changes in skin architecture.

In addition to consuming a healthy diet rich in antioxidants and leading a balanced lifestyle, a daily dose of edible bovine collagen can restore skin at any age to its youthful glow. All of our formulations use 100% Australian bovine collagen, which has been grass-fed and pasture-raised, to yield the best and most beautiful results.

 

Explore the By Beth range of 100% Australian bovine collagen